Wednesday, 5 February 2014

How to Use Text Inbound for Customer Service

Everywhere you look, people are using a mobile phone to text instead of call. Your business could be taking advantage of Text Inbound in order to engage with your customers and provide them with excellent customer service using a method which suits them.

How it Works: 

By having a dedicated SMS number for your business, your customers will be able to contact you by text message for a variety of reasons such as SMS Marketing, responding to questions about the services you offer as well as asking for help and advice for issues and problems which they may be having with your services. All you need to do is subscribe to the service for a monthly fee and use the number provided to receive communications directly from your clients and customers. You can even get your messages forwarded to an email address for easy viewing and responding.

What can I use Text Inbound for?

As well as your own creative ideas, there are a wide range of possibilities for how Text Inbound can work for your business. Popular uses include:

- competitions and voting
- sales enquiries
- confirm appointments
- arrange deliveries 
- marketing
- answering customer queries

And many others. 

What are the Benefits of Using Text Inbound?

There are a number of reasons why using Text Inbound could be beneficial to your business. Offering your customers more ways to communicate with your company will target people with different preferences who may not always want to pick up the phone, particularly younger customers who may not have the confidence to talk to customer service agents directly.

Giving your customers a text number where they can reach you also means they can contact you whenever and wherever and can help save you time and money through having automated responses to respond to basic queries.

Shorter text numbers are also easier to memories than long call center numbers, therefore you'll be more likely to have people remember your business if they can remember the number.

How much does it Cost to Use Text Inbound?

Unlike many SMS marketing services, TextAnywhere offer their Text Inbound service for a low rate of just £25 per month which is all inclusive and means that there are no extra charges.

How do I Set up Text Inbound?

Visit TextAnywhere and sign up for your free Text Inbound trial.

Sunday, 8 December 2013

10 Facts You Need To Know About Mobile


Here are ten interesting facts about the mobile industry to read before implementing your mobile marketing campaign:
1.   Over 4 billion mobile phones are in use worldwide. Of this statistic, a massive 3.05 billion are SMS enabled.

2.   It takes 90 minutes for the average person to respond to an email. However, it only takes 90 seconds for the average person to respond to a Text Message.

3.   91% of adults have their mobile phone within arm’s reach of their person most of the time.

4.   There are five times as many mobile phones in the world as there are PCs.

5.   In 2011, 669.5 million people used mobile email. This figure is expected to increase to 2.4 billion by 2016.

6.   There has been a reported 89% increase in mobile date usage between 2010 and 2011 and this huge figure is likely to increase further.

7.   Brands that use SMS Marketing to target customers are able to reach 95% of all Smartphone and non-Smartphone users.

8.   Mobile coupons receive 10 times higher redemption rates than normal print coupons.

9.   Over 5.9 trillion SMS messages were sent in 2011 and SMS traffic is expected to reach 9.4 trillion messages by 2016.

10.  5.3 billion US dollars were spent on all forms of mobile advertising in 2011 including $536 million on messaging alone.

As can be seen from these facts, mobile usage is still a hugely dominant player in the market and is likely to remain so for a long while yet. Mobile marketing is also able to offer plenty of opportunities for companies both now and in the future.